Growth Marketing Manager

About Numan    Founded in 2018, we’ve already grown to be a 300+ team distributed across the globe, united by a singular mission: empowering people to take control of their health.   Numan is transforming health: we’ve built a cutting-edge platform that integrates diagnostics, medication, supplements, digital programmes, and doctor consultations. Giving people the tools they need to maximise life.   To deliver on our transformative mission, we are guided by our 5 company values:    • Patients first. • Learn fast. • Own the quality. • Succeed together. • Care deeply.   Backed by top-tier investors, Numan is already having a positive impact on hundreds of thousands of patients here in the UK, and we want you to help us deliver this mission!

The role

We are looking for a Growth Marketing Manager to hunt down Numan’s next wave of growth. This is a scrappy, entrepreneurial role for someone who loves chasing opportunities, shaping creative commercial deals, and launching live, measurable campaigns at pace.

You’ll focus on building new acquisition channels from scratch beyond our established paid channels—think brand partnerships, creators, newsletters, podcasts, affiliates, and B2B2C. Plus, you’ll sit alongside our world-class PPC and Paid Social Leads, getting hands-on coaching to level up your performance marketing skills.

You'll be:

• Build a constant pipeline of brand partnerships, trusted creators, newsletters, podcasts, and communities that share our audience.

• Structure clever, performance-led or barter deals (using content, referrals, promo codes, or affiliate economics) rather than just throwing cash at problems.

• Pitch partners, negotiate terms, coordinate creative and tracking, and launch tests quickly without getting stalled.

• Brutally analyze data (CAC, conversion rates, lead quality) to separate one-offs from repeatable, scalable growth channels.

• Learn from the best. Get hands-on with Google Ads and Meta to expand your performance marketing toolkit.

• Leverage AI tools and automation to speed up your workflow and extract sharper insights.

We're looking for someone who has:

• 3+ years in growth marketing, partnerships, or business development with a proven track record of moving real business metrics.

• High resourcefulness and a commercial instinct. You don't need a perfect brief to make things happen.

• Comfortable diving into performance data, linking your actions directly to ROI and unit economics.

• Some baseline experience with PPC or paid social, and a genuine appetite to master them.

• Exceptional communication skills to pitch, negotiate, and build trust with external partners.

• Comfort operating creatively within the guardrails of a regulated challenger brand.

It's a bonus if you have:

• Direct experience in partnerships, affiliate marketing, or creator/influencer management.

• Experience in high-growth DTC, subscription, health, or fintech sectors.

• Hands-on experience with Google Ads, Meta, or Smartly.

• An existing network of relevant brands, creators, or publishers.

Our benefits include...   📈  -  Share options. 🏖  -  25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).  🩺  -  Health insurance with Vitality. 🚘  - Electric car salary sacrifice scheme with Octopus. 🧸  -  Enhanced maternity and parental leave. 🥳  -  A day off on your Birthday!  🐥  -  Nursery benefit provided by YellowNest. 💼  -  Employee assistance programme (access to therapy, financial planning and discounts). ⚖️  -  Generous pension (includes both employee and employer contributions). 💻  -  Flexible working options, including a dog-friendly office in Farringdon.  📚  -  Personal training and development budget via Learnerbly.  👟  -  Wellhub membership, giving you access to over 2,000 locations in the UK.  🚲  -  Cycle to work scheme. 🚆  -  Season ticket loan.  %   -  Discount on Numan products for your friends and family. 🤲  -  Paid volunteering days.  📅  -  An additional 2 weeks off once you reach your 5th anniversary with Numan.   Diversity at Numan   At Numan, people are at the heart of who we are. We recognise and value the unique perspectives and experiences that individuals from all backgrounds bring.   We promote innovation and creativity, enabling us to tackle things from various viewpoints and are committed to equal opportunities and continuously strive to create a workplace where everyone feels respected, heard, and valued.   Embracing diversity isn't just our goal; it's our strength, driving us towards a more inclusive future.